FORENSIC MARKETING INVESTIGATION
Three types of marketing problems.
I solve all three.
Why campaigns don't ship — coordination breaks down and deadlines slip.
Why the business won't scale — nothing's documented, nothing's automated, it all runs on you.
Why customers don't convert — psychological friction nobody can name.
Choose your starting point below, or let's diagnose together.
Three Services. One Forensic Method.
Diagnose first, prescribe second. Which service you need depends on what's actually broken.
Case Management
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Digital Project Management
Your launch, run like an open case: every task, deadline, and person tracked until it's closed.
The Lab
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Systems + Marketing Operations
Where the messy backend gets rebuilt into clean systems, so your business runs on process instead of memory.
Forensic Investigations
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Consumer Behaviour
The deep-dive into why customers really behave the way they do, so you stop guessing and start knowing.
CASE MANAGEMENT · THE LAB · FORENSIC INVESTIGATIONS · CASE MANAGEMENT · THE LAB · FORENSIC INVESTIGATIONS · CASE MANAGEMENT · THE LAB · FORENSIC INVESTIGATIONS ·
Digital Project Management
(project-based · typically 4–8 weeks)
■ Launch Management
Product, course, or content launch, idea to shipped
■ Campaign Coordination
Timeline, deliverables, and owners for a single campaign
■ Content Ops
Editorial calendar + production workflow
■ Tool Setup
Your project management stack configured to how you actually work
Systems + Marketing Operations
(one-off project or monthly retainer)
■ Process Audit & Redesign
Find the friction, rebuild the workflow
■ Campaign Operations
Ongoing campaign setup, execution + optimisation
■ Martech & CRM Setup
CRM, integrations, tool-stack review
■ Automation Build
Automated workflows that kill the manual busywork
■ SOPs & Reporting
SOP library + KPI dashboards so the business runs without you
Consumer Behaviour
(fixed-scope diagnostic · ~2 weeks)
■ Conversion Autopsy
Full forensic diagnosis of why customers don't convert
■ Psychological Friction Audit
The cognitive and emotional blockers in your funnel
■ Campaign Postmortem
What killed a past campaign, and what to change
■ Dark Pattern Investigation
Ethical audit of manipulative UX
Additional Services
available inside
an engagement,
not sold standalone:
Email Marketing · Content Strategy · Social Media Management ·
Community Building · Pinterest & SEO · Digital Marketing